Magnetic appoints Minda Galvin to expand its training services

Professional services firm Magnetic has welcomed Minda Galvin as the head of its capacity building wing. Based in Manchester, Galvin will help clients adjust to increased turnover rates amid the big quit.

Over the past decade, Magnetic’s teams have worked to develop bespoke design and innovation training programs for global and national brands. The company’s training offering now helps teams at all levels, functions and industries solve complex problems and respond quickly to change.

To date, Magnetic has trained over 500 employees at HSBC, designed the GiffGaff brand for O2 and implemented the ‘Design for Growth’ initiative for Innovate UK; which is helping hundreds of high-potential UK SMEs to boost the national economy post-Covid through the value of design. According to CEO Jenny Burns, the company’s training differs from traditional programs by “building skills, not addictions”, taking a hands-on approach in its delivery.

She added, “Our training isn’t just for innovators. It’s about injecting security techniques into entire organizations to foster productive and connected teams, accelerating growth and resilience at the right pace. Done right, design and innovation training will create a movement of lasting change in your business.

Going forward, Minda Galvin will lead Magnetic’s training and capacity building activities as demand increases due to a range of business challenges. As many companies struggle to recruit in the post-lockdown economy and the accelerated deployment of digital technologies forces them to bring in new skills, some have no choice but to upskill their workforce pre-existing.

Galvin said, “Over the past two decades, I’ve helped organizations transform from within. I am now excited to use these skills to achieve Magnetic’s goal of designing a better future by equipping hundreds of companies and thousands of people with the design and innovation skills they need to thrive. Over time, we will expand our training offering to include on-demand training, dynamic content, and build a community of alumni who will continue to learn from each other well into the future.

The arrival of Galvin as Training Business Director further reinforces the diversity of Magnetic’s leadership. The company already has an operational management team made up of 65% women.

Magnetic was born from the merger of Fluxx and magneticNorth, which concluded earlier in 2022 with the unification of the companies behind the single Magnetic brand. Alongside CEO Burns, the company is led by Chief Creative Officer Lou Cordwell and Chief Financial Officer Richard Poole.